Thanks for the comment.
We feel that this problem is especially pertinent in the field of ecommerce - the folks who run small to midsized ecommerce stores on Shopify, Magento etc.
That's why we built Hits Analytics (http://hitsanalytics.com) specifically to tackle this problem. All you need to do is set the budget and pick a segment of product(s) you wish to promote, and we will automatically create and track Facebook ad campaigns for them (we do the "heavylifting" of optimizing the campaign behind the scenes based on the conversions we are tracking)
That's why we built Hits Analytics (http://hitsanalytics.com) specifically to tackle this problem. All you need to do is set the budget and pick a segment of product(s) you wish to promote, and we will automatically create and track Facebook ad campaigns for them (we do the "heavylifting" of optimizing the campaign behind the scenes based on the conversions we are tracking)