I’m French but… there isn’t a comma, is there? “Fixes” is the main noun, “bug” qualifies the noun. “Fixes of bugs”
or “bugfixes” like “weekday” or “storm trooper”. Whether there is a space or not depends on lexicalization, ie whether it feels like one concept. Bugfix is a single concept but “snow patrol” is two; and modern compounds tend to be two separate words, so “bugfix” is only joined in technical environments, maybe not for the broader audience.
"You can actually cause the consumer to forget something he has previously learned... by putting into his head a newer and stronger concept... You can actually remove an advertising story from his memory, and in it's place you can substitute one of your own... as we seize a larger and larger share of the consumer's brain box..."
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