It is cheaper to put microphone and ask for food, similar to regular shop: "Hey, Amazon", "Order, please", "Bottle of milk and bread", "Bottle of milk «Foo» $2,50. Bread «Bar» $1,75. Total: $4,25. Confirm?", "Yes", "Order accepted, wait for delivery.". Something like Siri, but activated by push of hardware button on the fridge.
Yep. But it's a closed-source always-on cloud-connected microphone that lives in the middle of your house, which creeps the hell out of a lot of people (including myself and most of my housemates).