"Most of us spend our lives steering ourselves toward the best of all possible futures, only to find that tomorrow rarely turns out as we had presumed. Why? As Harvard psychologist Daniel Gilbert explains, when people try to imagine what the future will hold, they make some basic and consistent mistakes. Just as memory plays tricks on us when we try to look backward in time, so does imagination play tricks when we try to look forward."
This book covers many of the fallacies people fall for http://www.amazon.com/exec/obidos/ASIN/1400077427/randohouse... Stumbling on Happiness
"Most of us spend our lives steering ourselves toward the best of all possible futures, only to find that tomorrow rarely turns out as we had presumed. Why? As Harvard psychologist Daniel Gilbert explains, when people try to imagine what the future will hold, they make some basic and consistent mistakes. Just as memory plays tricks on us when we try to look backward in time, so does imagination play tricks when we try to look forward."