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Fair enough. I haven't purchased one, but the thicker legs and trim pieces at least make it _appear_ sturdier.

The wife wanted a bookshelf so we bought a Billy for €40. I was watching a couple YouTube videos about making them a bit sturdier with glue and extra nails, so I'll probably take a stab at that this weekend when I assemble it.

Re: loss leaders, of course! They serve a €1 breakfast (with "free" coffee if you're a member, which is also free) at the store nearest me. It's an egg, cheese, and a small bread roll. Not much, but I'm paying at least €1 for bread at the local café to go with my €3 latte. The cube shelves are ridiculously cheap and really quite sturdy for most models but you pay out the nose for the cloth cubes to slot into the shelf. Want a door and a drawer to fit in one cube? That'll be half the price of the full shelf.

I think the other half of the problem here is an ignorance of the business model and marketing by consumers. If you expect a €20 shelf to last forever, you're in for a bad time. If you're a college student or a young family starting out in life and need some stuff to get through the next few years, Ikea is probably a decent option.



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