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You're right, but Twitter basically has been in continuous financial trouble since eternity. In 2016 they almost went bankrupt. They tried to sell then but nobody wanted it. Just before Musk they were also in financial catastrophe mode. Under Musk, that will likely continue for at least a year. It's a fundamentally unhealthy businesses.

I'd like to use a common Dutch expression to explain the Twitter situation: "the soup isn't eaten as hot as it is served".

Musk wants absolute free speech but that's just a random interview quote, not the actual plan for Twitter. Users are abandoning the service in droves. No, they are not. A handful of advertisers stop spending (conveniently part of an economic downturn) but that doesn't mean the vast majority do, or do so indefinitely. Twitter is an awful place now, whilst he hasn't implemented a single change yet. Checkmarks will get decimated whilst his original unhinged idea is already dialed back.

Everybody's jumping on all kinds of hysterical projections that are not supported by the facts. There is no meltdown.



Yup, they are worse off in some ways, and better in others. There is a lot of upsides with having a single person like this calling all the shots, and love him or hate him Musk has been successful in the past.




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