I'm pointing out that it's not that simple. This is like saying you 'have the alternative' to not take a shitty job when you're unemployed, the 'choice' of not buying food at the supermarket, or 'the choice' of not participating in capitalism, good luck with that.
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When this becomes the norm, it ceases to be an option unless you trade in a huge amount of effort and/or convenience.
You're a graphic designer and want industry standard software? Subscription.
Want a new sofa? Subscription.
Want that new game? Subscription.
Need printer ink? Subscription.
Want to store text notes in the cloud? Subscription.
When this becomes the norm, it ceases to be an option unless you trade in a huge amount of effort and/or convenience.