> If Meta really believes in the Metaverse, why do they need the Horizon brand? Why not just the Meta OS?
Perhaps for the same reason why Apple OS, Google OS or Microsoft OS don't exist as customer OSes - each OS is scoped to a specific function/device-class, and maybe superceded in the future.
Churning through so many VR brands. The app that used to be called Oculus and is now called Meta Quest will soon be called Meta Horizon.
If Meta really believes in the Metaverse, why do they need the Horizon brand? Why not just the Meta OS?