It’s the same principle as investing in retirement. The heavier investments you make early, the greater impact they’ll have down the line. Only with a startup it often ends up being your time instead of money that is sacrificed.
Think about it: if you can gain 1 customer through every 40 hours of work, then by working 80 hours per week you can essentially double the early size of your business. Hire twice as many employees, which can introduce exponential scaling opportunities. Make double the bets on new ideas. It’s a huge boost. After 1 month you could have sold just 4 customers working 40 per week, or closer to 10 and be writing job ads already by working extra.
It is a trap, though. Your health will suffer, your relationships will suffer, you’ll become completely self-absorbed. Some things just aren’t worth it in my opinion.
Think about it: if you can gain 1 customer through every 40 hours of work, then by working 80 hours per week you can essentially double the early size of your business. Hire twice as many employees, which can introduce exponential scaling opportunities. Make double the bets on new ideas. It’s a huge boost. After 1 month you could have sold just 4 customers working 40 per week, or closer to 10 and be writing job ads already by working extra.
It is a trap, though. Your health will suffer, your relationships will suffer, you’ll become completely self-absorbed. Some things just aren’t worth it in my opinion.