Generally, if you have a substantial presence somewhere, you become liable for a bunch of taxation stuff.
That being said, it's probably also non-English as a first language.
Note that the vast majority of tech in Europe is either in Ireland (tax reasons) or London (city known to Americans), both of which are English speaking.
Switzerland is interesting, in that it's not English speaking. I know that FB generally just set up Eng offices wherever Google did, so the real question is why Google set up there.
Generally, if you have a substantial presence somewhere, you become liable for a bunch of taxation stuff.
That being said, it's probably also non-English as a first language.
Note that the vast majority of tech in Europe is either in Ireland (tax reasons) or London (city known to Americans), both of which are English speaking.
Switzerland is interesting, in that it's not English speaking. I know that FB generally just set up Eng offices wherever Google did, so the real question is why Google set up there.