By his own admission in this onboarding document he admits his only goal is to make viral youtube video by any means necessary. It's all about "hacking" the algorithm and peoples' attention faculties.

Contrast that with very traditional Hollywood media - yes, of course they want to get people to watch their shows, but for the most part they try do that via a story and art. Not hacking peoples brains.

His content is like "Reality TV" on steroids. I don't watch or believe in traditional "Reality TV" either. Both are trash content - amongst the lowest forms of "entertainment" available.

> but for the most part they try do that via a story and art.

No they don't. When you are young and everything is new it seems that way, when you get older you realize it's all just nonsense for entertainment.

That's also why film critics seem to hate all films, except for the boring ones. They are looking for art, but it's not there.

Indeed. At least when it comes to your regular type of broadcast tv we must not have any romantic illusions. One of the most glaring tricks is having multiple items within a program and round-robining them in short chunks. And even the supposedly higher art of netflix shows uses inane stuff like cliffhangers and needless sex scenes.