From a game theory perspective, it is that simple. But humans are messy and have emotions and feelings and shit.
A different friend who's contractor in a non-tech area told me a client of his secretly showed him his competition's bid for the same project. The competition's bid was much higher, and the reason the client showed him that was to get my friend to raise his rates and resubmit his bid.
So you're welcome to try, but as a programmer looking into the abyss, I'm looking at the whole thing as encouragement to develop all those soft skills that I've been neglecting.
A different friend who's contractor in a non-tech area told me a client of his secretly showed him his competition's bid for the same project. The competition's bid was much higher, and the reason the client showed him that was to get my friend to raise his rates and resubmit his bid.
So you're welcome to try, but as a programmer looking into the abyss, I'm looking at the whole thing as encouragement to develop all those soft skills that I've been neglecting.