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Absolutely! I love Jobs. I've tried to watch every keynote he's given. He's magnificent. But I feel that if he was told to give a keynote about a worse product, he'd refuse outright. A part of his passion comes from his belief that his product is the absolute best.

It's also why he's such a good salesperson. He's got the best product. It's also how the Apple web site works: they have an almost pornographic display of their material. I love it. It sells better than any hype could.



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