>why did they try so hard to hype it in anthropomorphic terms?
Marketing, pure and simple
People relate better to something that sounds humanesque (even though it is not) vs calling it what it is (in this case, a massively-backed (ie LLM-based) Markov Chain generator)
Marketing, pure and simple
People relate better to something that sounds humanesque (even though it is not) vs calling it what it is (in this case, a massively-backed (ie LLM-based) Markov Chain generator)