I think it's more the cost to find a vulnerability that has significantly reduced, not the possibility that the vulnerability could have been found. But that cost mattered tremendously because someone has to fund the effort to find the bugs. This economics also applies to attackers.
Read this as: "we get discounts, rate limit increases, a direct line to responsible product managers; in exchange we participate in friendly marketing." It's extremely common in this line of business - typical of database vendors, software tool companies, etc.
In many countries it is mandatory to mark any form of compensated advertising as such. If your claim is true they might be breaking some laws here & there…