If enough people say they are done with 40+ hour work weeks and only will do 35 companies will adapt. So far there has not been enough people willing to do so.
I'm done with it, and all my current and future employers know it. But I'm in a pretty privileged position to be able to meet my needs working part-time.
Its actually quite simple. We need a massive dose of social proofing amongst those that have already attained the peak of accomplishment as seen in the current system to change their behavior. We are no different now than when we were 6 watching our parents. You emulate those you think live right, and the people that live right in the eyes of those under the spell of the implications of the article look to fame, money and power. If those that wied those act a certain way, those new ways become the pinnacle. This solution is the only non forceful way.
