Potentially huge scalable rewards. I think nir said it well in the 'scalable vs non-scalable career thread':
"I realize how fortunate we are to work in software. It's one of very few fields where you can make a decent non-scalable income while at the same time (sometimes via the same actual product) being exposed to potentially huge scalable rewards."
"I realize how fortunate we are to work in software. It's one of very few fields where you can make a decent non-scalable income while at the same time (sometimes via the same actual product) being exposed to potentially huge scalable rewards."
http://news.ycombinator.com/item?id=506039