repost from deleted:
Wicked cool concept, I can definitely see this being useful on several fronts. Just out of curiosity, how are you determining the "links to your competitors but not yours"?
The example query is """ (www.nike.com OR nike.com) NOT (www.adidas.com OR adidas.com OR redirect:nike OR domain:nike) """
I assume this is assuming that "you" are Adidas and "your competitor" is Nike?
Correct. Adidas would be able to see sites talking about their competitor Nike that are not linking to Adidas and also do not contain Nike as part of the domain. This makes sure you screen out all the Nike sub-sites like runwithnike.com which obviously don't link to Adidas.