This post really hits home for me in particular. We just launched our product about 3 weeks ago and although we're making money, it's not the big splash we'd hoped. I know that I at least had envisioned building a product, making it awesome, and not worrying very much about the sales and marketing. A good product sells itself right? We've been doing some soul searching and I think we're just going to have to grind through the transition from product development to managing a business and selling a product. I'm both terrified and excited.