Quite often, when companies are doing what's best for business and keeping costs down, very notable things are going on. Companies function in a legal, cultural and ethical context, and it can be interesting to view their actions in this light. Wouldn't you agree?
Of course one can view a company's actions through various lenses, and this one still comes down to money. Facebook doesn't want to be the catalyst that incites mass rioting because they became a poster child for free speech.