Hacker Newsnew | past | comments | ask | show | jobs | submitlogin
BankSimple invites first customers; rebrands itself as Simple (simple.com)
11 points by Q6T46nT668w6i3m on Nov 8, 2011 | hide | past | favorite | 2 comments


Heh, they must have smelled the current anti-bank sentiment (switch day, etc.) and decided to brand themselves as non-bank as possible.

"Are we a bank?

No."

I wonder how much the domain cost?


They might just succeed by being at the right place and the right time.

Though... that didn't bode well for Diaspora; that said, I am more optimistic about Simple.com than I am about Diaspora.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: