Heh, they must have smelled the current anti-bank sentiment (switch day, etc.) a... | Hacker News

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		pak on Nov 8, 2011 \| parent \| context \| favorite \| on: BankSimple invites first customers; rebrands itsel... Heh, they must have smelled the current anti-bank sentiment (switch day, etc.) and decided to brand themselves as non-bank as possible. "Are we a bank? No." I wonder how much the domain cost?

ericmoritz on Nov 8, 2011 [–]

They might just succeed by being at the right place and the right time.

Though... that didn't bode well for Diaspora; that said, I am more optimistic about Simple.com than I am about Diaspora.

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