this is my money back guarantee for my workshops[1]
>If you state after the workshop:
>
>that you care less about SEO now - and
>that you learned nothing new - and
>that your understanding of SEO has not been improved - and
>that you have the feeling that you have wasted your time
>then i will not take your money! I will even invite you for lunch that we can talk about why i failed you.
>Note: that's a logic "and" (think &&, not an ||)
i never had to pay anything back and it takes some preasure out of the investment - if it's a private person wher the invested money matters. i got some positive feedback for it and it's another marketing opportunity.
for books sold over the internet there is a 14 days money back gurantee anyway in the EU, but nobody ever used it anyway [2]
I like your intent, but speaking as a social hermit, if I read this, I would just be scared to ask. To me, it reads as an entrypoint for an uncomfortable pressured sales pitch.
What I want to hear is:
"If you finish the workshop and you feel like you wasted your time, I will give you your money back."
And then feel free, after politely saying, "I'm sorry this wasn't your thing, here's your refund", please do ask some "why" questions. If I'm eager to talk about it, then feel free to ask me to lunch.
Just don't make it sound like my refund is walled behind a lot of conditions and even more effort.
most of the time it's actually a good starting point for discussions after the workshop, as they can tell me what they found valuable and what they not found valueable.'
additionally my audience is devs, so the && vs || distinction makes it clear that we (can) use the same language
That's a pretty impotent guarantee. I think it should be an "or" rather than an "and".
Let's say your course is just you staring into space for 3 weeks while we all sit in silence. We sit in silence for 3 weeks, but I still care about SEO, so I'm not eligible for a refund.
Yeah, this reads like a complete BS rather than a "guarantee" if you pardon my French. Specifically worded to be unenforcible and to discourage anyone from even trying.
That bit about inviting to lunch is basically "You clearly think I wasted you time and you are most likely upset with me (or think I am a scammer/poser/etc.), but let me drag you out to waste even more of your time AND make it truly personal."
The condition should be based solely on whether the delegate felt, following the workshop, that there was a significant discrepancy between the expected and actual value delivered by the training.
As others have mentioned, this feels a bit .. overly-prescriptive and even a little patronising ('the way you feel must tick these 4 boxes otherwise you are not being reasonable' is what I feel it conveys), though I think the intent was good. What if I learnt one small thing, but didn't feel that the rest of the workshop was useful?
for books sold over the internet there is a 14 days money back gurantee anyway in the EU, but nobody ever used it anyway [2]
[1] https://www.fullstackoptimization.com/workshop
[2] https://www.fullstackoptimization.com/b/understanding-seo